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Susan Gaytan

Certified Trainer for both English/Spanish auto dealer markets with a demonstrated history of working in the automotive industry. Focused on building sustainable sales and gross profit growth by driving traffic and converting leads at high %’s using proactive tactics in today’s evolving digital market.

Boosting Dealership Sales – Talking Trade-In Increases Appointment Success by 72%

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Susan Gaytan

This post is brought to you by a guest contributor Susan Gaytan, Director of Dealer Engagement and Training  with Alan Ram's Proactive Training Solutions. Susan brings over twenty years of automotive experience and dealership management expertise.  She is responsible for integrating training solutions and helping dealerships maximize the effectiveness of training.  You can learn more about Alan Ram's Proactive Training Solutions here.

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