B2B Sales: Understanding the Unique Dynamics and Strategies

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Kinsey Wolf

Approximately a quarter of sales are B2B. This is a significant portion of the sales landscape, and one worth paying attention to. In this guide, we’ll explore B2B sales basics, including what “B2B” means, what makes B2B sales unique, and more. Let’s jump in:

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A Guide to Conversation Analytics: Elevating Sales Success

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Pam Georgiana

In the dynamic landscape of sales, where customer interactions and relationships are pivotal, conversational analytics has revolutionized how sales teams understand, evaluate, and enhance their processes. Why? Because customer service is critical to success. According to a study by Microsoft, 90% of Americans use customer service as a factor in deciding whether to do business with a company. 58% will change companies due to poor customer service.

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6 Types of AI Sales Tools You Need to Know

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Pam Georgiana

A recent Harvard Business Review article reported that while lagging behind other business functions incorporating digital technology, "Sales is primed to quickly become a leading adopter of generative AI… AI-powered systems are on the way to becoming every salesperson's (and every sales manager's) indispensable digital assistant."

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60 Inspiring Quotes to Motivate You in Business, Sales, and Life

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Michelle Farnsworth
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6 Easy-to-Implement Tips to Increase Your Sales Today

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Michelle Farnsworth

More impatient, more demanding, and more informed.

Sound familiar?

With attributes like that, it can seem impossible to please today’s consumers let alone increase your sales.

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Boosting Dealership Sales – Talking Trade-In Increases Appointment Success by 72%

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Susan Gaytan

This post is brought to you by a guest contributor Susan Gaytan, Director of Dealer Engagement and Training  with Alan Ram's Proactive Training Solutions. Susan brings over twenty years of automotive experience and dealership management expertise.  She is responsible for integrating training solutions and helping dealerships maximize the effectiveness of training.  You can learn more about Alan Ram's Proactive Training Solutions here.

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5 Benefits of Call Tracking and Recording

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Pam Georgiana

Sherlock Holmes once said, "It is a capital mistake to theorize before one has data." While he may be a fictional detective, he is absolutely correct. He is essentially saying that theories without facts to back them up are just assumptions. This can be dangerous in sales. With millions of dollars in both expenses and revenues at stake, launching any sales initiative by merely assuming you understand your target customer and their wants, needs, and pain points is risky.

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6 Best Practices to Improve Online Reviews

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Pam Georgiana

Did you know that your online reputation can affect your bottom line? It’s true.  Online reviews are essential to every modern sales process. According to recent survey statistics, 95% of consumers read reviews before they buy a product. This is true for all kinds of products.92.4% of survey respondents say reading a trusted review makes them more likely to buy a B2B product. In this article, we’ll offer six best practices for improving your online reviews.

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Social Selling - Elevate Your Personal Marketing

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Koby Jackson

If you have followed my articles, you know that I am a huge fan of technology, when used correctly. I try to avoid pushing Calldrip in my articles as much as possible. However, sometimes there is no way around sharing the features that the incredible team at Calldrip has created.

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5 Use Cases for Automotive Text Messaging

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Michelle Farnsworth

Would you believe me if I told you that one of themost powerful ways to market your dealership is through automotive text messaging? It’s true! If you want your valuable information to not only be seen, but be seen in a timely manner, then start texting leads.

An astounding 98% of text messages are opened, where only a mere 20% of emails are read. On average it only takes 90 seconds for a mobile phone user to respond to a text message, creating a higher probability that customers can be reached in real-time.

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