Businesses in the US spent $2.8B on generating leads in 2020; it’s a top priority for marketing and sales leaders. 

This begs a question: if these leads are so valuable, why does it take the average company 42 hours to respond to a lead?

The data is clear: leads are only likely to be converted for a very short period of time after being generated. After that, they move on. 

According to Forbes magazine, companies that generate leads on the internet are wasting nearly 71% of them. Companies work hard to boost close ratios and to generate fresh leads but they overlook the most important aspect, which is taking advantage of the leads they already have. What is the biggest challenge that today’s companies face? Ironically, it’s possibly the simplest to address, they don’t respond quick enough to leads.

If you’re in sales, you already know that you’re about as likely to reach someone’s voicemail as to connect over the phone. 

These days, inbound phone inquiries may be less common than they once were. They’re no less important, though. A qualified inbound call tells you that your lead is serious - so take them seriously.

There are a few things you can do to ensure you respond to inbound calls from your prospect effectively.

What do you think of when you hear the word “closing call?” Are you filled with confidence, peace, and tranquility? Or are your thoughts crowded with anxiety and stress from the various pressures you are feeling? Now that you are in the bottom of the ninth inning with your prospect, you most assuredly want to finish up with a home run and not a strike out.

Congratulations on your newly appointed role as sales manager! Being promoted from a sales representative to that of a sales manager is a major accomplishment, but as you are undoubtedly discovering, the characteristics, skills, and mindset that made you a successful sales rep are dramatically different from the qualities you will need to lead and manage your sales team.

Being productive can help you to accomplish the goals set for the day. This could give your company a competitive edge to generating more revenue by accomplishing multiple weekly goals.

Phone calls play a critical role in the sales process. Here are 10 tips to improve your team’s phone skills and increase your bottom line. 

In a study, 61% of marketers state that generating high quality leads is problematic. There are many lead generation strategies, tricks, and tactics, but not all of them are effective.

You’ve heard it time and time again. “No.” “We already use a similar product.” “Sorry, we’re not interested.” “Now is not a good time.” The bottom line is, rejection is painful no matter how long you’ve been in sales. It doesn’t matter how delicately (or indelicately) they put it, a no always means no. Or does it?