Approximately a quarter of sales are B2B. This is a significant portion of the sales landscape, and one worth paying attention to. In this guide, we’ll explore B2B sales basics, including what “B2B” means, what makes B2B sales unique, and more. Let’s jump in:
While sales may not be the occupation we all dream about as kids, it can be a very fulfilling occupation for those who master sales fundamentals. In sales, understanding the core principles opens doors to endless possibilities and remarkable achievements. As a salesperson, you get the opportunity to impact what you earn directly through commission, build quality relationships with others in your industry, and experience thrills as you convert big deals. If you are a sales leader, you can ensure your team is set up for success through teaching sales fundamentals through the practice of sales enablement.
Sales success in 2023 is more than just “dialing for dollars.” Today, sales leaders need to be adept at building connections, collaborating with other team members, improving systems and processes, and always adding value. The best strategy to get you there? Sales enablement.
This in-depth guide is designed to be your source of truth, inspiration, and encouragement when embarking on the sales enablement journey.
Sales coaching can be a transformational strategy for your sales organization. Coaching instills your team with a mentality of constant improvement in a supportive environment.
Just as importantly, it also helps ensure every prospect has a great experience, and every customer is set up for success.
The legendary football coach Vince Lombardi once said, "Perfection is not attainable, but if we chase perfection, we can catch excellence." As we start a new year, many of us are taking time to reflect on the crucial lessons we learned in 2022 and set goals for 2023. If you're in sales, chances are one of your goals is improved performance. As Mr. Lombardi stressed, excellence should always be one of those goals.
American companies spend billions of dollars on online advertising via social media and search engines. One of the most popular ad platforms is Google. The average company will spend $9,000 - $30,000 per month on Google Ads alone! So if you’re investing capital in generating leads via Google advertising, it’s important to invest in connecting with and converting those leads, too. Wondering how to follow up with Google Ads leads? You’re in the right place.
We live in a world of indirect, text-based communication. As a result, many of us may feel less confident on the phone or feel that our interpersonal conversational skills are lacking. However, telephone connection is still a critical business tool. It can be a prospect’sfirst impression of you and your company.
As a salesperson, how often have you heard, "That's too expensive" or "I’m not sure now is the right time" when talking to prospects? If you had a nickel, right? One of the most challenging aspects of being a sales professional is learning to overcome objections like these. Objections are a part of the job, but should never be a deterrent to your success. In this blog, we'll discuss some practical strategies you can use to overcome objections in sales conversations.
In today’s competitive market, it’s important to make decisions based on facts, not just opinions. But with so many sources and research, it can be tough to find the right data points. To make it easier for you, we’ve collected a range of powerful data points into this one simple blog.
In the opening words of his TED talk, American business magnate Bill Gates declared “Everyone needs a coach.” From professional athletes to CEOs, Bill highlighted the fact that the single common attribute among all high-performing individuals was the fact that they have a coach. Why should sales managers and sales reps be any different?