American companies spend billions of dollars on online advertising via social media and search engines. One of the most popular ad platforms is Google. The average company will spend $9,000 - $30,000 per month on Google Ads alone! So if you’re investing capital in generating leads via Google advertising, it’s important to invest in connecting with and converting those leads, too. Wondering how to follow up with Google Ads leads? You’re in the right place.

We live in a world of indirect, text-based communication. As a result, many of us may feel less confident on the phone or feel that our interpersonal conversational skills are lacking. However, telephone connection is still a critical business tool. It can be a prospect’sfirst impression of you and your company. 

As a salesperson, how often have you heard, "That's too expensive" or "I’m not sure now is the right time" when talking to prospects? If you had a nickel, right? One of the most challenging aspects of being a sales professional is learning to overcome objections like these. Objections are a part of the job, but should never be a deterrent to your success. In this blog, we'll discuss some practical strategies you can use to overcome objections in sales conversations.

In today’s competitive market, it’s important to make decisions based on facts, not just opinions. But with so many sources and research, it can be tough to find the right data points. To make it easier for you, we’ve collected a range of powerful data points into this one simple blog.

In the opening words of his TED talk, American business magnate Bill Gates declared “Everyone needs a coach.” From professional athletes to CEOs, Bill highlighted the fact that the single common attribute among all high-performing individuals was the fact that they have a coach. Why should sales managers and sales reps be any different?

Your business relies on the success of your sales team. They're out there hustling every day to win those sales. But most sales require multiple calls and messages before the close.

Your team is probably already tracking those outbound follow-up calls. But what about those unexpected incoming sales calls? Who handles those? How are they converting? Today’s top-performing sales teams need a process for tracking key metrics related to both outbound and inbound calls.