You’ve heard the phrase, “It only took ten years to become an overnight success.” It sounds like a joke, but it’s the lived experience of nearly every entrepreneur I know—including myself.

Before Calldrip gained traction, before people called our approach “innovative,” I was drowning in deadlines, and stress-induced sleepless nights. I was calculating cash flow in my head at 2 a.m. and praying that clients paid before payroll hit. There’s no TED Talk for that part.

There’s nothing quite like the energy of the startup. 

When you’re bootstrapping, every decision matters. Every win feels massive. And every person on the team is rowing in the same direction, not because they were told to—but because they believe in where the boat is going.

At least once a week, someone reaches out to “see if we’re open to selling.”

We’re not for sale.

There’s something unforgettable about the early days of a startup.

No big budgets. No overgrown org charts. Just a small, scrappy group of people with a shared vision and an unshakable drive to build something that matters. That’s the essence of bootstrapping a startup—and at Calldrip, it’s part of our DNA.

We didn’t start with bells and whistles. We started with belief.

As we wrap up 2024, forward-thinking businesses are continuously seeking new ways to gain a competitive edge and deliver exceptional customer experiences. Leading organizations recognize that every customer interaction presents an opportunity to strengthen relationships, drive growth, and stand out in the marketplace.

I remember when call tracking was just plain vanilla, conventional, and well, a bit uninspiring. But fast forward to today and I'm blown away by how it's evolved. Now, Artificial Intelligence (AI), Customer Data Platforms (CDPs), and improved call tracking techniques are merging to create those unforgettable 'Wow' moments that make customers, like you and me, feel incredibly special. Matching the right sales consultant makes the customer feel connected, and let’s face it more likely to spend money because of these feelings and connections.

Salt Lake City, UT– December 14, 2023– Calldrip, a leading provider of AI-powered sales enablement solutions,  is thrilled to announce a strategic partnership with none other than Santa Claus! This  groundbreaking collaboration blends AI technology with the magic of the North Pole for “Text Santa,” an AI tool that allows users to send text messages to Santa this holiday season.

The automotive industry is rapidly changing. One of the key drivers of this change?  Artificial intelligence (AI) and automation. We’re seeing AI and sales automations being used to improve everything from manufacturing to sales and marketing. However, I’m noticing a pattern: these technologies are having a negative impact on our industry, and are not being used correctly.

We’re so proud to share that Calldrip was awarded the winner of the AWA Award for the Sales Process category! The AWA Awards are one of the leading honors in the automotive space. Brian Pasch, author and industry leader in automotive marketing strategies, online dealer education, marketing analytics, and digital retailing, created the AWA Awards in 2008 to recognize the best vendors in automotive digital marketing. 

This year, for all the changes, brought incredible growth to Calldrip. Not only have new members joined the team, but we’ve also won the AWA award, and launched an international initiative.