We all know it – collecting consumer data is vital to any business who wants to optimize online lead conversions. So, how can call tracking help?

At one point or another we have all walked into a room that has been completely overrun by stuff. Pictures covering walls, objects spread across the floor, and some type of item to be found at every turn. We may feel anxious, uneasy, guilty, overwhelmed, exhausted, or frustrated without fully recognizing why. When we are bombarded with excessive stimuli our senses are forced to work in overdrive to compensate for the chaos. Our mind will not allow our body to fully relax because in the back of our head there is work left undone, and it doesn’t take long for someone to either remove themselves from the situation or change their surroundings to bring some serenity back into their lives (i.e. declutter).