Time is money, especially for your sales team. The longer a salesperson waits to contact an interested lead, the less likely they will close the deal. Salespersons who contact potential customers within an hour of receiving a message were nearly seven times as likely to qualify the lead as those who waited to call after an hour. The optimal lead response time is five minutes or less. 

You know it’s important to respond to leads quickly, and that lead-to-call automation can help. But the truth is, that’s just one part of your overall automated lead follow-up system.

We’re proud to announce that Jim Huston is joining Calldrip as President of the Automotive Division!

Lead-to-call automation is one of the most important technologies in modern conversational sales. In the simplest terms, lead to call and lead-to-text automation is a process whereby a call is instantly and automatically made to leads as soon as they submit an inquiry.   a relatively new approach that blends tried-and-true relationship-building techniques with technology to streamline the sales process.

Are qualified leads visiting your website but leaving without connecting with your sales team? Are they watching your videos, reading your product information, and maybe visiting your social media channels, but not engaging through your chat function or sending a contact form? Are you struggling to convert from a digital interaction to a personal connection?  They’re interested in your offering, but what’s the missing element that will encourage your leads to engage?

Your business relies on the success of your sales team. They're out there hustling every day to win those sales. But most sales require multiple calls and messages before the close.

Your team is probably already tracking those outbound follow-up calls. But what about those unexpected incoming sales calls? Who handles those? How are they converting? Today’s top-performing sales teams need a process for tracking key metrics related to both outbound and inbound calls.

In a world where 80% of buying decisions are driven by emotion - even in B2B sales - it’s time for an approach to sales that’s more human. After all, no matter how great your sales and marketing system, it alone won’t close the deal. You need to build a relationship for that. 

Prospects and customers both prioritize a trusting, authentic relationship with salespeople.

As you learned last week, Google is one of the most important review platforms on the Internet. Any positive reviews you garner there will have a direct, positive impact on any searcher’s impression of your business. 

Long story short,Google My Business (GMB) Reviews are absolutely necessary for your company’s sales and marketing. You may be wondering how exactly you get started gathering such customer evaluations.

Luckily, connecting your customers’ genuine opinions of your business to your company’s online GMB profile is as simple and easy for you to implement as it's for your customers to complete. Here’s how to begin: 

In the business world, the one constant we can always depend on is change. Change can take the form of new markets opening up, innovations in tech, the invention of new products, global changes in policy, or a combination of all that and more. In the last two years, the changes we've experienced had everything to do with the Covid-19 pandemic. We all moved to remote work environments, which created an enormous shift in how we connect and communicate, both internally and externally. We've also embraced the ability to research, shop and purchase goods and services online in a way we never have before.

If I were to ask you where you would go to find information about a company you wish to do business with, what would your reply be? If it were the 1990’s you would probably say the Yellow Pages, the early 2000’s a common answer would most likely be a broad statement such as “the internet.” Today? Chances are your reply would be “I’d Google it.” These days having an online presence is no longer optional, it is absolutely vital to a company’s success.