We’re so proud to share that Calldrip was awarded the winner of the AWA Award for the Sales Process category! The AWA Awards are one of the leading honors in the automotive space. Brian Pasch, author and industry leader in automotive marketing strategies, online dealer education, marketing analytics, and digital retailing, created the AWA Awards in 2008 to recognize the best vendors in automotive digital marketing. 

This year, for all the changes, brought incredible growth to Calldrip. Not only have new members joined the team, but we’ve also won the AWA award, and launched an international initiative.

American companies spend billions of dollars on online advertising via social media and search engines. One of the most popular ad platforms is Google. The average company will spend $9,000 - $30,000 per month on Google Ads alone! So if you’re investing capital in generating leads via Google advertising, it’s important to invest in connecting with and converting those leads, too. Wondering how to follow up with Google Ads leads? You’re in the right place.

In today’s competitive market, it’s important to make decisions based on facts, not just opinions. But with so many sources and research, it can be tough to find the right data points. To make it easier for you, we’ve collected a range of powerful data points into this one simple blog.

As a result of our approach to rapid lead response, here at Calldrip, we often focus on the experience our clients provide their leads. However, that’s just one part of the picture: we’re also deeply committed to creating a positive customer experience. 

Today’s buyers - like today’s sellers - almost always have their phone nearby. As a modern salesperson, it just makes sense to embrace a text-friendly conversational sales approach. 

Companies spend billions of dollars every year on lead generation. However, despite the value businesses place on generating leads, only about half are actually responding to those leads. And even fewer are responding quickly. This is a mistake. Speed to lead can vastly improve your ability to connect with and convert leads to customers.

If you’re struggling to follow-up with leads quickly, a rapid lead response strategy might be right for you.

The NADA Show is back for 2022 and it looks like it’s going to be better than ever! After years of social distancing, we’re excited for the opportunity to gather in person and put names to faces.

You know it’s important to respond to leads quickly, and that lead-to-call automation can help. But the truth is, that’s just one part of your overall automated lead follow-up system.

In a world where 80% of buying decisions are driven by emotion - even in B2B sales - it’s time for an approach to sales that’s more human. After all, no matter how great your sales and marketing system, it alone won’t close the deal. You need to build a relationship for that. 

Prospects and customers both prioritize a trusting, authentic relationship with salespeople.